Coffee Cup Advertising

 

 

 

 

 

 

Getting your brand to a new audience

When your patrons carry your branded coffee cups, they become mobile advertisements, showcasing where they choose to savour their coffee. Our coffee cup advertising offers a platform to display your brand and messaging to coffee enthusiasts throughout the UK.

Let's Talk Advertising 

 

 

 

 

 

a red coffee cup branded Shelley and Sarah's on a grey indoor floor

Benefits of in-hand advertising

Coffee cup advertising, a subtle yet effective marketing strategy, offers a multitude of benefits for businesses looking to increase brand awareness and reach their target audience. One major advantage is its ability to capture attention in a unique and non-intrusive way. Unlike traditional advertising methods, such as billboards or television commercials, coffee cups are viewed as a personal and intimate item, allowing brands to connect with customers on a more personal level.

 

a branded coffee cup sitting on the ground with a train station in the background

Maximise Brand Retention with Coffee Cup Advertising

Moreover, coffee cup advertising offers a high level of brand retention thanks to its physical presence in customers' daily lives. Unlike digital ads, which can be easily forgotten or deleted, coffee cups remain in front of customers for an extended period, serving as a constant reminder of the brand and its message. This was demonstrated in a study by the Advertising Specialty Institute, which found that 85% of consumers surveyed remembered the brand advertised on their coffee cup.

 

 

Overall, the benefits of coffee cup advertising lie in its ability to capture attention, promote brand retention, offer a cost-effective solution, and tap into the emotional connection people have with their daily coffee ritual. By incorporating this innovative marketing strategy into their advertising mix, businesses can increase brand awareness, reach their target audience, and establish a loyal customer base.

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a woman using her mobile phone in one hand and a coffee cup in another hand

 

Integral to everyday life

Whether it's a quick coffee break on the move or a leisurely moment to work or socialise away from the usual setting, coffee shops and cafes are integral to daily routines. Our recyclable and sustainable cups provide a canvas for advertisers to directly engage with their target audience. They offer a unique opportunity to promote a brand, event, or book launch directly into the hands of consumers.

 

a person holding a branded coffee cup in front of Oatly milk cartons

Why coffee cups?

Did you know that, on average, we spend 21 minutes with our daily takeaway coffee? That's ample time for consumers to absorb your advertising message. This innovative approach disrupts the routine, enabling personalised communication with individual consumers.

When people are drinking coffee, they are often that perfect combination of being relaxed, switched on, and receptive to advertising.

 

 

 

 

 

 

 
 
 
 
 

 

We offer the following coffee cup designs

  • Double Wall Cups
  • Single Wall Cups
  • Plastic Free Cups

  • Compostable Cups
  • Recycled PET Cups

We also offer a wide range of custom food packaging for your marketing campaign.